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(A score of 100 indicates respondents were completely satisfied; 80 was very satisfied and 60 was fairly well-satisfied.) Still, many users found the sites frustrating.In fact, when compared to other consumer products, like cars, computers and credit cards, online dating services received the lowest satisfaction scores Consumer Reports had ever seen, Gilman said.
“Certainly as your main profile photo you really want to avoid it.” And if you’re a cat person, or you happen to roll with man’s best friend, it’s even worse.Besides, the era of big dating data has plenty of other ways to put your best face forward.“We have a vast number of data points that our engine is constantly analyzing automatically to do behavioral matchmaking,” says Allison Braley, vice president of marketing and communications at Zoosk, an online matchmaking service with more than 30 million users.“We’re able to look at that data in aggregate — always anonymized with our users’ safety always top of mind — and make some predictions as well as some analysis in terms of what’s going to work to attract a partner for you.” Here are some statistic-backed hacks Zoosk has learned by studying its users’ interactions: Outdoor photos: great or bait?Zoosk predicts “Lumbersexual” with be among 2015’s buzz words, replacing “basic.” But if you’re a guy, you’re going to want to walk the talk, because men with outdoor photos on their profiles received 19% more messages than those who didn’t.Whether it’s hitting the gym or brushing up on 19th century French poetry, almost everyone is doing something to make themselves more attractive to that special someone — especially with Valentine’s Day right around the corner.
But as countless relationship experts say, in the end you’ve just got to be yourself.Forget your friends Including your besties in your profile pics is also a big no-no.First off, would they approve of being outed as your sidekick?“We do see a lot of men’s profiles that have been quickly put together,” says Braley.“Women really reward the guys who take the time to get outside, get a friend to take a picture of them, and put in a little bit of extra effort.” Women, on the other hand, are advised to keep it inside, because outdoor photos decreased their messages received by 40%.SOURCE: Consumer Reports "It's clear that online dating websites play a major role in the lives of many consumers — we invest a tremendous amount of time, money and emotional energy.